19th edition | March 13 – 15, 2019

Under the main theme entitled FACING THE FUTURE, the Progresiv Conference, the largest business event in the retail & FMCG Romanian market will gather around 450 professionals at the International Hotel Sinaia during March 13 – 15.

In recent years, the terms that have best defined retail and FMCG industries have been innovation, effervescence, expansion and “out of the box.” We have often been surprised by the strategy of some players to overcome their boundaries and approach completely new business areas. During the 19th edition of the Progresiv Conference, we will find out if these directions have also been a winning card to ensure business growth on medium and long term.

This year’s event comes with a new, more dynamic approach that will give you a broad perspective, from macroeconomic to microbusiness, and the lines to follow in 2019 and far beyond.

Among the 2019 edition topics:

The Big Picture

■ The Conference will start on the 14th of March with a series of presentations and studies that will outline a detailed radiography of the local economy and growth engines for 2018, as well as external risks that could impact its evolution. At the same time, we will find out which are the premises for the development of local consumption in 2018.

The Local Landscape

■ Over the past two years, the pillars that supported the growth in the fast moving consumer goods industry have been the volume and the uptrade phenomenon amid an accelerated expansion in modern retail. What are the next growing drivers? How can the players in the market develop the categories according to the needs and aspirations of the consumer? How plausible is a scenario where innovations are able to shift focus from price to product value – these are just a few of the questions waiting for an answer from specialists anchored in the local reality.

Best Practices

■ Smart Retailing and Smart Shopper Activations parallel sessions, powered by leading manufacturers and retailers, will complement Thursday’s schedule.

Retail Talks

■ The Progresiv Conference will bring the 16th of March an exclusive line-up and two novelty elements: you will first learn what the consumer really understands from the communication efforts of retailers and how they filter the information received, from a study exclusively tailored for our event. In addition, top local retailers are invited to meet the challenges of Progresiv publishers about their business visions, investment plans for 2018 and the results of the latest projects implemented in their business.

Why attend

  • Hear insights and best practices from top local and international speakers, selected from the biggest names in the retail & FMCG industry;
  • Learn new strategies for engaging and influencing the omni-channel shoppers;
  • Gain an in-depth overview of the trends shaping the FMCG retail market;
  • Find new ways of improving collaboration between FMCG producers and retailers;
  • Connect with potential partners who offer ideas, tools and expertise for an excellent market execution;
  • Network with peers from cross-industry communities to learn from each other’s experiences;

65% – attended
more than one edition

84% – intend to 
attend the next edition

Who should attend

Recognized as the essential meeting place in the retail calendar, the Progresiv Conference gathers annually over 350 delegates from the boardroom level decision makers from distribution and FMCG manufacturers, retail, research and consultancy companies.

  • Aquisition Directors
  • Aqusisition/Category Managers
  • Sales Directors
  • National Key Account Managers
  • Commercial Directors
  • CEOs
  • Operational Directors
  • Marketing Directors
  • Development Directors
  • Shop Managers/Administrator/Owners
  • Retail Networks Directors

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